The Greater Raleigh Convention & Visitors Bureau, as the official destination marketing organization of Raleigh and Wake County, accelerates sustainable economic growth and development by increasing visitor and convention business. Through its website, VisitRaleigh.com and other tools, the GRCVB assists local visitors in a variety of ways.

Brand Strategy Taskforce

The GRCVB is coordinating this project with the help of a Brand Strategy Taskforce comprised of leaders representing the city, the hospitality industry and cultural entities. The Taskforce will act as a steering committee throughout the process, providing overall guidance for the direction of the project and aiding in the implementation of the study findings.

Sandra Benton
Area Director of Sales and Marketing
Summit Hospitality

Parker Call
Owner
Historic Tours of Raleigh

Julie Campbell
Director of Sales
Embassy Suites Hotel Raleigh Durham Airport

Linda Charlton
VP of Marketing & Audience Development
NC Symphony

Teresa Damiano
Director of Marketing
RDU Airport Authority

Claudine Davis
Facility Sales & Corporate Relations Director
NC State Fairgrounds

Melanie Davis-Jones
Director of Marketing
NC Museum of Art

David Diaz
President & CEO
Downtown Raleigh Alliance

Joseph Durham
Assistant County Manager
Wake County

June Garalnick
Executive Director
Raleigh Arts Commission

Greg Hatem
President
Empire Properties

Mary Henderson
Director
Cary Parks, Recreation and Cultural Resources

Curt Johnson
Director of Marketing
Carolina Hurricanes

Howard S. Johnson
President
Cary Chamber of Commerce

Eleanor Jordan
President & CEO
United Arts Council of Raleigh & Wake County

Lynn Minges
Executive Director
NC Division of Tourism, Film & Sports Development

Laurie Okun
Director of Sales
Raleigh Convention Center

Harvey Schmitt
President & CEO
Greater Raleigh Chamber of Commerce

Mitchell Silver
Director
City of Raleigh

Michael Smith
President & COO
Kane Realty Corporation